OCTOBER 2022 ED. 4. VOL. 10
250 Yonge Street, Suite 2201, Toronto, ON. M5B 2L7 Phone: (415) 799-9239 info@businessworldmag.com With more than 310,000 senior executive readers, Business World Magazine is proud to offer an attractive platform to share your message with the people that matter most your customers. Whether your objective is to promote a new product, to attract financial investment or to build brand recognition, we stand ready to help. To find out more about being featured in BWM, please contact our Publisher, Jermaine Poulsen Ph: (415) 799-9239 or via Email at info@businessworldmag.com BusinessWorldMag.com Publisher Jermaine Poulsen General Manager Alexandra Box Editor in Chief Zach Janes Operations Manager Joshua Stewart-Boyd Heads of Editorial Content Paul Harrison Tamara Breen Scott Carter Production Manager Vicki Lee Graphic Design PranimThapa Ketan Hinglajia October 2022 | Business World Magazine | 5
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This year brought an explosion of new brands and concepts to the franchising world, and there’s no doubt that trend will continue. But the profitability and longterm staying power of these companies is yet to be determined. “Hot” doesn’t always translate into satisfied, profitable franchise owners. For example, there has been an explosion of brands in the frozen yogurt segment, and yet only two brands (Yogurtland and Zinga!) made the list this year. Senior care, child services and education and food are all popular industries for 2014. The past year has also seen an increase in the popularity of franchise concepts selling real estate (Sotheby’s International Realty) offering home services (CertaPro Painters). Whatever the concept traditional or out of the box - it’s important to feel comfortable with the franchise’s ability to survive tough times and stand out from competitors. One concept that stands out as both unique and having high satisfaction is Pinot’s Palette, a Houston-based “sip and paint” franchise. Pinot’s debuted on the list in 2013 and has seen an explosion of competitors in the past year as the sip and paint industry has taken off. President Charles Willis says they are constantly expanding and improving their business offerings to stay on top, and ahead of their competition, in the industry. They’ve recently added a children’s program 8 | Business World Magazine | October 2022
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